Use it to keep a running list of ideas, take notes, store inspiring articles or ebooks, or plan your editorial and social media publishing calendars. If you like drafting blog posts in programs like Microsoft Word, Evernote, or Google Drive instead of your content management system CMS , then this simple tool can be your best friend. Simply paste in your draft, click one button, and then copy the resulting HTML straight from the tool.
No hair-pulling or swimming through code required. There is no "right answer" for how long a blog post should be. As long as it serves its purpose -- whether that's thought leadership, driving leads, explaining a new concept, or something else -- length doesn't matter. But although we don't recommend writing blog posts with a word count in mind, sometimes word count can come in handy.
WordCounter works exactly the way you think it does: Paste in your content and it'll spit out exactly how many words you have. According to a study out of the University of Chicago , "A moderate level of ambient noise is conducive to creative cognition. That's why for many people, myself included, white noise helps promote focus. There are a lot of white noise generators out there, but my favorite is Cofftivity. Need to start creating content but don't have the bandwidth?
We hear about this roadblock a lot. One way to get around it is by hiring freelancers from reputable marketplaces like Zerys or eLance. These resources give you access to skilled freelance writers who can write blog posts, ebooks, whitepapers, and other pieces of written content for you.
While this isn't strictly a writing resource, basic coding knowledge is quickly becoming a must-have skill for the modern marketer -- bloggers and written content creators included. But learning from scratch can be daunting. Where on earth do you start? It'll teach you quick but useful hacks anyone -- regardless of coding knowledge -- can use in their marketing.
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For example, you'll learn how to make small changes to HTML like altering headers and spacing, creating text in block-quote form, and inserting social share links. My personal favorite is the hack to change font colors. If you need to get to writing blog posts but aren't sure of an angle or title to get your creativity moving, HubSpot's Blog Topic Generator can do the work for you.
Simply enter a few keywords that your blog focuses on, and the Blog Topic Generator will produce a week's worth of titles and topic ideas for you. It might not produce the final title of your blog post, but it helps get you thinking about creative new angles for topics you've written about before. Here are the blog post titles I received when I entered "content," "inbound marketing," and "blogging":.
All blog posts aren't created equal, but we've found that there are steps you can take to make your posts comprehensive and shareable. With these blog post templates , we'll walk you through an outline to write successful how-to, listicle, newsjack, and curation blog posts. Instead of starting from scratch, you'll save time and, hopefully, nail your blog goals. Creating a balanced editorial calendar can be tough, especially if you don't have one centralized calendar that you and your team can refer to.
To save you time and headache, we've created editorial calendar templates for Google Calendar, Google Sheets, and Excel that you can fill in and share with your team to start the next month or year off on the right foot. While human editors will be able to catch most grammatical errors, editing tools like Grammarly and Correctica are great tools for triple-checking before you press "publish" or "send. Ernest Hemingway, admired for his succinct writing style, is the namesake for this handy editing app.
Want to make your written content easier to read? Paste your content into this free web app, and it'll assess your writing and identify opportunities to make it simpler.
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My favorite features include identifying passive voice and hard-to-read sentences. Check out the right-hand side of the screenshot below, where the tool has summed up how readable my writing is with a grade. Some room for improvement here. Their suggestion to improve readability overall? Shoot for lower than a 10th grade reading level. Here's a scary stat for you: That makes your headline both the first and possibly the only chance for you to compel readers to keep reading -- so it's totally worth it to spend the extra few minutes coming up with a really good one.
What does a really good headline look like? The free tool Headline Analyzer by CoSchedule can tell you. It scores your headline quality and rates its ability to drive social shares, traffic, and SEO value. In my experience, its strength is helping you strengthen specific components of your title. For example, it reports on perceived sentiment and commonality of word types.
It'll even show you how it will appear in search results. This is another tool I use every day. Sure, you can capture a screenshot of your entire screen or part of your screen using the old keyboard shortcut method. But what if you want your screenshot to include stuff that's not visible on your screen? Nimbus Screenshot lets you capture the visible part of a web page, a selected area, a selected scroll my personal favorite , the entire page, or the entire browser window -- including everything below the fold. Once you've taken the screenshot, you can crop, edit like adding notes and callouts , and choose to print or save to your desktop or Google Drive.
If you like creating beautiful visual content in a really short amount of time, you'll love Canva. Best of all, they have so many assets and graphics available for free that you won't have to pay a cent if you don't want to. But there's plenty of value for free. Ever wanted to make an image or infographic clickable? ThingLink lets you upload an image and add little icons to it that appear when a person hovers their cursor over the image. These icons allow users to visit links, watch videos, or read messages you've written.
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Plus, it's easy to share: Users can easily embed ThingLink images. Click here for step-by-step instructions. Below is part of a a clickable infographic from Thinglink my colleague Ginny Mineo created for another post:. Skitch is a free app by Evernote that helps you communicate more visually. It lets you mark up images, digital assets, PDFs, and other files with arrows, callout boxes, text, and more all in one place. In the example below, I opened the program on my desktop and used the "Screen Snap" button to take a screenshot of a web page -- which then opened right in Skitch for editing and exporting.
Although it's free, it does require you to open an Evernote account -- but that's also free see above. While similar to Canva, Infogram is a visual content tool that focuses on helping you create infographics, charts, and data visualization. If you like to create charts using Microsoft Excel, you're in luck -- it also offers compatibility with Excel through Infogram Charts.
Also, their infographics are responsive with mobile devices. Visual content is growing in demand from your audience, and infographics are particularly shareable.
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Want to spruce up your site pages, presentations, ebooks, and other content with cool and different new fonts? Google has a directory of free fonts ready for you to download and use. Simply find and select the fonts you like from their directory , then click "Use" to get the HTML code you can copy and paste onto your site. Alternatively, you can download the fonts to your desktop and use them when making new marketing content by clicking "Add to Collection.
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Remember that time you wanted to match your call-to-action design to that color you were using on all your event swag Use mobile version Use desktop version. You seem to have javascript disabled. Please note that many of the page functionalities won't work as expected without javascript enabled. Volume 3, Issue 3. No citations found yet 0. Create a SciFeed alert for new publications With following keywords social media. By following authors Leonardo Bruni.
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